With the ever-growing e-commerce sector in the country, handicraft exporters are joining hands with big portals to enter the domestic market. The demand for handicraft products in India is huge and e-commerce portals are the best medium to tap the customers and therefore various handicraft sellers are joining hands with various e-commerce companies like Flipkart and Snapdeal which are considered as good companies to start off the sales with. Today, India is one of the fastest-growing e-commerce markets in Asia-Pacific along with China. With increase in Internet penetration, adoption of smartphones and advancing technology, are completely changing the way India shops.
Furthermore, favoured demographics and growing Internet user base helped in aiding the growth. As per estimates, the sector’s market size in the country is around USD 5 billion annually. Also as handicraft is a labour intensive sector, these platforms would also help in further creation of job opportunities. The major product categories which can be sold on these platforms include house-ware, home textiles, furniture, glassware, bamboo goods, fashion jewellery and lamp & lighting.
Online shopping space in India is expanding at a massive scale and the journey is not yet over. Further talking about the councils’ expectations from the forthcoming Budget, the government will have to take several steps in order to boost the sector’s growth domestically and in the global markets also. The handicraft sector also requires skill development, enhancing the quality and standard of the products and also explore various new markets.
The country’s annual handicraft exports ranges between USD 3 billion to USD 4 billion. The sector employs about 70 lakh people directly and indirectly. India had a number of good artisans who don’t really market their products or the people are ignorant. E-commerce will certainly open new doors to them and bring them new opportunities. This could lead to a boost in the revenue of the handicraft sector as the sale of these products through the e-commerce portal will definitely widen the market, not only this, it will also showcase the Indian handicrafts in a better way.
-Harsshi Mitruka
(D)e-coding E-commerce 
A word of advice – while it is assumed you would use outside matter, blatant plagiarism is avoidable no? For instance, a dead giveaway – a sentence that doesn’t fit. You have mentioned a ‘council’ in your post. But nothing about the council. So all I had to do was google the sentence, and voila.
http://articles.economictimes.indiatimes.com/2015-02-17/news/59232463_1_handicraft-e-commerce-sector-domestic-market
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